good shampoo
"I was recommended to use this by my hair stylist and I am so glad I took this. My hair feels better and so does the color. . . ."
For blonde, lightened brunette, and grey hair
For blonde, lightened brunette, and grey hair
For blonde, lightened brunette, and grey hair
Fight brassiness in blonde, lightened brunette, and grey hair with this sulfate-free purple shampoo. Featuring deep violet pigments to counteract unwanted yellow and orange tones, this professional-strength tone-correcting shampoo helps you maintain your ideal haircolor between salon appointments. The gentle formula cleanses without drying and contains ArganID™ to help repair hair from the inside out. Color-safe. Sulfate, phosphate, and paraben-free.
In an independent consumer study of women ages 18-65 on the combined effects of Blonde Perfecting Purple Shampoo and Conditioner:
Overall rating: 4.7419167 / 5 from 3433 reviews.
Blonde Perfecting Purple Shampoo effectively neutralizes brassiness and enhances hair color, leaving hair soft, shiny, and refreshed. It is sulfate, phosphate, and paraben-free, and contains ArganID™ for added repair.
Review topics: ["results","color","feeling","smells","look","hair","oil","use","boost","shade","buy","difference","works","shampoo","brassiness","conditioner","highlights","tones","moroccanoil","keeps","brand","lather","blonde"].
"I was recommended to use this by my hair stylist and I am so glad I took this. My hair feels better and so does the color. . . ."
"A little goes a long way. This shampoo I use once a week to control the brassiness of my hair color. I am very happy with the results."
"I use this violet shampoo on my naturally whitish hair once a week. It is the only such shampoo i've found that doesn't make my hair dry and stiff."
"I love it. It keeps the brassiness away from my hair and it smells good too"
"I just had my gray transformation & this shampoo is Amazing! Leaves my hair clean & vibrant!"
"I absolutely love this shampoo. As a blonde it’s hard to find a purple shampoo that not only smells amazing but actually gets the orange tones out of the beautiful blonde💛"
"Absolutely love this shampoo, takes the brassy away. Smells super clean, this is my second purchase"
"This is the perfect purple shampoo that will combat brassiness (Bronde over here), leave your scalp clean, without drying out your hair. I've tried a lot of products on the market and this is by far, my favorite for luminous hair."
"I had tried other purple shampoos but I never liked the way my hair looked. This one is exactly what I have been looking for. I love it!"
"Favorite purple Shampoo in 2026!"